“Your Brain isn’t necessarily your friend”
As principal of Los Angelesbased 344 Design, Stefan Bucher has worked in the fields of advertising, graphic design, and illustration. He began his career at a young age in his native Germany, redrawing existing ads in need of a design makeover, some of which he sold to the original clients. After studies at Art Center College of Design in Pasadena, Bucher worked briefly in advertising before striking out on his own as a designer and entrepreneur. He is author and designer of the books The Graphic Eye: Photographs by Graphic Designers from around the Globe and All Access: The Making of Thirty Extraordinary Graphic Designers as well as 100 Days of Monsters, which documents his creations for the blog dailymonster.com. Beginning with just a few drops of ink and a can of compressed air, Bucher transforms these abstract and random blots into fanciful and imaginative creatures. Published through his blog, his monsters have inspired a creative community of contributors—people who have written inventive back stories for his creatures, those helping to build the worlds tallest monster by adding their own piece, or others who participate in his Open Source Monster forum.
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